About

Background

About Betsy Burroughs

Advisory Board

What People Are Saying

Contact

Michela Abrams
President and Publisher
Dwell Magazine

With over 20 years experience in both consumer and high technology publishing, Michela Abrams has been CEO and publisher of four major magazines. She was president of Imagine Media's Business Division, including its flagship publication, Business 2.0. She has served as President and CEO of Computerworld, COO of Ziff-Davis Events and Publisher and Group Vice President at McGraw-Hill. Currently she is President and Publisher of Dwell, a lifestyle magazine featuring modern home interiors and exteriors.

Michela Abrams on the FutureCatalyst Process: "This Process is exceptionally good at getting inside a business' core focus and figuring out how to leverage that into a meaningful market positioning campaign."

Linda Hayes
Chief Executive Officer
Andale, Inc.

Linda is the Chief Executive Officer of Andale, the only provider of truly "smart" services for more than 1.5 million auction buyers and sellers. Andale sellers drive more than 75% of all listings on eBay each week. Previously, Linda was Chief Marketing Officer and Senior Vice President of Marketing for General Magic. While there she also ran the myTalk consumer service, which PC Computing voted as one of the top three websites of 1999 (along with Yahoo). Linda was also Vice President of Marketing for Pretty Good Privacy (PGP). During her tenure with Novell as head of worldwide marketing, Linda was the driving force behind the company's global branding and outbound communications efforts.

Linda Hayes on the FutureCatalyst Process: "A very different way of focusing on important issues for the organization. It fosters thoughtfulness, creativity and is energizing in and of itself."

Richard Adler
Futurist and President,
DigiPlaces
Former Director, Institute for the Future

Richard Adler has been researching and working in new media businesses for over two decades. In the 1970's he was the television critic for the Wall Street Journal. For ten years after that he was a director at the Institute for the Future in Menlo Park, CA, where his clients included many Fortune 500 companies. A nationally recognized expert on the future of the senior market, Richard has taught communications at Stanford and UCLA and was a Research Fellow at the Harvard Graduate School of Education. He has written extensively about new information technologies and their future implications, writing numerous reports for the Aspen Institute including The Future of Advertising and Jobs, Technology and the Future of Work.

Richard Adler on Betsy Burroughs and the FutureCatalyst Process: "Betsy Burroughs is incredibly skilled at developing processes that tap into peoples' creativity in powerful and practical ways. The kinds of experiences she organizes are both enjoyable and lead to surprising results that people would never have come to on their own--or would have taken them a lot longer to get to. I've seen the results of the FutureCatalyst process in projects Betsy has done for over a decade and I know it works."

David O'Connor
Business Consultant
Former President, Merle Norman Cosmetics, International

A business consultant with decades of experience in the beauty industry, David O'Connor has been the president and founder of two companies, Meritage Skin Care, Inc., and Visage Beaute Cosmetics, Inc., as well as initially the Vice President of Marketing and then President of Merle Norman Cosmetics, International. Merle Norman has been in business since 1939 with products marketed through 2,000 franchised independent stores bearing the name of the company.

David O'Connor on the FutureCatalyst Process: "It leads one to the exploration of ideas and concepts that one would never have considered without the dynamic of the FutureCatalyst Process. The entire activity seemed counterintuitive to me, but it actually works. It creates an imagination-expanding reality that surpasses all your expectations."